16 February 2012

Editing the Digipak

 Editing my images has been difficult as this is the first time that I have used photoshop so I am completely new to the way it works. Therefore, it has been a rather slow process in being able to alter the images to how I would like.

I have come across an effect called 'stained glass'. This is really useful to me as it relates to the church window and means that I can bring aspects of the inside of the CD cover to the front.

For the front cover, I have made the rabbit stand out by heightening the contrast of the pink, white and black colours that are in it. This is then put against a blank background with a stained glass effect which subtly makes the cover more interesting without detracting the attention away from the rabbit.

 For the back cover, to mirror the front, the male is black and white with the stained glass effect on him. This puts all the effect on him and by being heavily edited there is connotations that his life has been warped by his addiction and has taken his humanity away. The background for the back cover is block yellow in reference to the striking colours used in the fantastical narrative of the video.

Inside, I have made the each section of the church window a different colour, connoting that outside of reality is a much more fun and exciting world aka the 'wonderland'. It also means that although it is taken from the video, it is not identical to the footage and so makes it more interesting for the audience.

The flame has been edited to highlight the orange and red in the shot, linking back to the bright colours of the video and also connoting danger and anger.

With the poster, I have put the rabbit at the top of the advert with the text underneath. Rather than having a harsh line where the body of the rabbit ends, I have gradually faded it out to connote that the rabbit is an embodiment of Chase and Status and they are one and the same thing, creating an intertextual reference for the band in the future.

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